[SGT]

I also have have found that to be true from customer feed back, specifically for Lynx referrals. The top three being referred to comes from what ever method the networks have in place to be fair to all the service providers when issueing referrals. Basically, if the customer does not have a specidfic shop in mind the customer is given 3 shop choices from the networks database. So if you have a profeesional business name and the others are odd ball names, the customer will probably select your shop.

Now perhaps if you are fortunate enough to be the only one in an area you may be exempt from the selection process. Or you may never get any referrals no matter how good your name is.