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Sales Technique
Posted: April 13th, 2008, 3:34 pm
by Mr Bill
You see a car that has a chipped windshield that looks repairable.
You find the owner and you point out that he has a repairable chip and that you could fix it fix it for him if he likes.
The owner replies " that chip has been there for two years"
What response would you use to convince him to get the chip fixed ASAP?
Re: Sales Technique
Posted: April 13th, 2008, 4:13 pm
by maxryde
Mr Bill;30054 wrote:You see a car that has a chipped windshield that looks repairable.
You find the owner and you point out that he has a repairable chip and that you could fix it fix it for him if he likes.
The owner replies " that chip has been there for two years"
What response would you use to convince him to get the chip fixed ASAP?
I usually just say "wow, your lucky, nearly all chips will crackout eventually, it's just a matter of time. Oh and one other issue while it may not bother you, over time the exposed laminate breaks down and you should concern your self with safety. The laminate is designed to keep passengers in the vehicle in a crash or rollover so... If you change your mind here is my card."
Re: Sales Technique
Posted: April 13th, 2008, 5:38 pm
by Glassdoc
Normally i would explain that since glass is not a liquid nor a solid its molecules are in constant motion and that so far he has been extremely lucky.. Then I will let him know that since I already happen to be there and won't have to schedule it, burn gas to get to it, I can do it for (insert price here). They generally jump on it..
Re: Sales Technique
Posted: April 13th, 2008, 6:07 pm
by starstruck
That answer is too high tech for the common rural redneck! I agree with max, just tell them they are fortunate that it hasn't cracked yet but it is still at risk of cracking. Make them a deal on price it you are so inclined. If they don't bite, tell them to keep you in mind, give them a business card and move on.
Re: Sales Technique
Posted: April 14th, 2008, 12:03 pm
by GlassStarz
Bill How us feeling?You back to working regular? Will be back over there in a couple weeks will look you up
Re: Sales Technique
Posted: April 14th, 2008, 12:58 pm
by screenman
I would stay away from mention of the damage too much until I have set up some rappore with the customer involved, found out something about them, got some common ground, had a laugh, made them friends and then let them try and say no. Now I know this sounds too simple but it is how I work and it works for me, I am lucky enought to be able to pull it off. It is never easy to cold sell to somebody before you make good personal contact with them, it is easy to say no too complete strangers but you try saying no too friends, it is a lot lot harder. If they say no start begging. The last bit was a joke.
Re: Sales Technique
Posted: April 14th, 2008, 3:29 pm
by maxryde
screenman;30077 wrote:I would stay away from mention of the damage too much until I have set up some rappore with the customer involved, found out something about them, got some common ground, had a laugh, made them friends and then let them try and say no. Now I know this sounds too simple but it is how I work and it works for me, I am lucky enought to be able to pull it off. It is never easy to cold sell to somebody before you make good personal contact with them, it is easy to say no too complete strangers but you try saying no too friends, it is a lot lot harder. If they say no start begging. The last bit was a joke.
I very much agree with this thought, I find that during the repair process I usually engage in small talk and before the repair is done many customers have become more than acquaintances. I believe that many folks have come to me as the result. When they see us laughing and having a good time it makes it easy to want to be a "part of", I feel the first customer is the "Ice breaker" then it is up to me to make them comfortable, then the conversation and ensuing laughter and smiles tell the passing prospect that this is a "good thing". They sell themselves many times. This works weather in a cold call environment or tent etc...