Just go out and ask for business

[desertstars]

Well, thanks David.

You proved my point even though I know you agree with me, anyway.

I've said it in posts before and I say it again.

KISS.

Ask and you shall receive.

Or, maybe sit on one's butt waiting for business to come to you with a tent and a banner proclaiming free windshield repair.

Whatever.

I've trained so many salesmen that I've lost count.

And, I trained them to sell and to CLOSE jobs amounting in the thousands of dollars against other bids and fierce competition.

Our business isn't selling.

It isn't even about closing.

It's about getting up in the morning and then going out and asking a simple yes or no from someone who obviously needs our service.

It's about proaction and reaction rather than inaction.

[DaveC]

After "wasting" five hours of my time getting my TN Driver's License , all I wanted to do was have my oil changed and take a nap (had to get in line 3 hours prior to them opening so that I would only have to wait 2 hours!).

So, went by the local Dodge dealership to pick up my filter, picked up a couple gallons of Rotella and made my first visit to the local "Quickie Lube" that is but 4 blocks away from our house.

The QL Manager saw my lettering and asked my repair rates. I gave him the standard "Insurance is normally free, cash jobs start at $50.00 routine." He then asked what I would charge him to repair two stars that had been on his truck since he purchased it a year ago. I made no guarantees as to how his repairs would look, but told him I would not charge him for the repairs if he sent me some business/referrals (to which he enthusiastically agreed [-o< ).

Well, to make a long story even longer;) .... I barely had time to get my bridges in place when the Manager walks up to me, points to 3 cars in 3 unused mechanics bays and tells me that he has 3 repair jobs, GO TO IT!!! AND, BTW, "we did not clean the outside of their windshields so that they would be nice and dry for you. Just let us know when you are done and we'll clean them!"

I had not even discussed possible cash incentives for referrals, but he actually presold the 3 jobs at $60.00 each and just asked if I wouldn't mind handing him the extra 10 bucks on each repair

Morale of the story.... your WSR Kit, NEVER leave home without it!!!

The events described in this post are true. Only the names have been changed to protect the privacy of all concerned;)

[glassdoctor]

What were you doing buying a filter and oil and THEN going to a QL?

I'm still thinking about that one... but anyway, sweet deal on the business end. Cash is awesome, especially $50 a pop... who cares if he gets an extra $10 for his own pockets.

[DaveC]

Hey guy/gal,


A "dealership" oil change on my turbodiesel runs about $120.00. I refuse to use anything but Cummins Authorized parts, as I have the ability to get many 100's of thousands of miles of service from this motor.

So, I buy the filters and oil (about 30 bucks) and pay a QL 40 bucks to service it, I'm ahead of the game;)

[Buhl]

I am checking this field out. I am very impressed by what your post. I would appreciate it if you would say about what percentage of your repairs are cash as opposed to insurance?
Thank you

[Coitster]

Well if you are asking me that questions I am about 99% insurance and 1% cash. I do very little cash. I make more selling insurance work and they don't have to pay for it.
David
Coitster

[DaveC]

I'm still thinking about that one... but anyway, sweet deal on the business end. Cash is awesome, especially $50 a pop... who cares if he gets an extra $10 for his own pockets.

Heck, I would have slid him a few bucks if he wouldn't have "bumped" the rates;)

However, the weather is great and the truck is dirty. Guess it is time to break out the ladder and get to some washing/waxing chores 8)